July 24, 2019, 8:00 AM EDT
Synchrony and Fanatics Launch the Ultimate Fan Card
Synchrony, a premier consumer financial services company, and Fanatics, the global leader in licensed sports merchandise, today launched the FanCash Rewards Card by Fanatics, a new offering that will provide fans with a customized payment method for licensed sports merchandise, timeless memorabilia and collectibles and incredible sports experiences.
The long-term partnership will offer fans a new way to purchase merchandise, apparel and memorabilia for their favorite teams and players with a Fanatics-branded credit card, a first of its kind for the industry-leading apparel and fan gear provider. Among the benefits, cardholders will receive personalized merchandise offers, exclusive access to unique sports experiences and automatic enrollment in the Fanatics FanCash loyalty program, including an initial FanCash bonus after the first eligible purchase. Cardholders will be rewarded with a 5% FanCash reward on each and every purchase.
“We are thrilled to launch the new FanCash Rewards Card and offer up a new, personalized way for fans to purchase the latest merchandise and gain access to incredible experiences for the leagues, teams and players they are most passionate about,” said Chris Orton, Fanatics co-president of direct-to-consumer retail. “Utilizing Synchrony’s industry-leading credit and marketing program will allow us to reach more fans through unique, one of a kind offers.”
As an added incentive, cardholders will receive double coverage on Fanatics’ proprietary Jersey Assurance program – 180 days versus the standard 90 days - which allows fans to swap jerseys of their favorite players and teams during eligible trade and free agency windows.
“We are excited to work with Fanatics on the FanCash Rewards Card to meet the payment choices of their customers and reward them for their loyalty,” said Neeraj Mehta, chief executive officer, Payment Solutions, Synchrony. “We are continuing to accelerate new products and innovation to help our partners like Fanatics grow and to create enhanced, frictionless customer experiences.”
FanCash Rewards by Fanatics card benefits include:
- FanCash Bonus after the first eligible purchase
- 5% FanCash on every purchase
- Double Jersey Assurance Coverage (180 days vs. 90 days)
- Exclusive deals and offers (including shipping and discount promotions)
- Access to unforgettable events and experiences with some of the biggest names in sports